Thursday, 19 March 2015

Research and Planning - Additional Sneak Peek Analysis

Yesterday I was inspired to make a small sneak peek shown before the trailer premiere to heighten the atmosphere and excitement for the film being shown. Below is the sneak peek trailer (for the trailer premiere) of Paper Towns (2015). In this trailer, only a few pieces of footage are shown in this ten second clip. There is also no dialogue, only tag-lines explaining what it is for "Tomorrow don't miss the trailer premiere" as well as the name of the film and additional information such as the release date "June" and the production/exhibition company names. Overall, the sneak peek is effective and exciting, making you want to see more. We can similarly create our own teaser trailer, using only small pieces of footage, tag-lines and additional information.

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