Thursday, 2 April 2015

Research and Planning - Editing Film Poster

Today I edited my film poster to a final product, unless my audience feedback comes back negative to it's genre and what the poster represents - if this happens I will need to make further changes. Below is my poster at the beginning of the day. Similar to my drawn draft I have split the name "Identity" in to two part. The font to me reminds me of dan testing/thumb prints which is a continuous theme in this trailer/process. I added the starring actor/actresses names along the top of the poster as professional posters would do. I also added my tagline "Murder Has Many Faces"in-between the two parts of the name to space it out.


I next imported the photo of Lauren (a member of the cast) onto photoshop having being previously edited to suit the thriller genre.


I adjusted the brightness slightly for the time being so make the transition easier as I intend import her face into the lettering of "Identity". Only parts of the face will be visible (such as the eyes and the lips) making it hard for the audience to figure out who the character is/guessing their Identity. 


Then, using the quick election tool I highlighted all the letters in "Identity".


Next, using Layer Via Cut I imported the photo into the letters as shown below.


After that I used the drop shadow effect to give the title more depth and visibility for when I began to edit the rest of the poster. It became more clear for me to see where the text began and ended.


I then applied a filter to create a cloud texture for the background using a difference clouds effect.


I next applied a gradient overlay to give the clouds more depth and colour. I used two contrasting colours to create more depth (light and dark) so there is more contrast in the background.


I next used the linear effect tool.


I used the Radial Blur on the background of my poster to then create a less structures effect. This is much more effective. Also the blur zoom effect makes the whole poster seem more active, suggesting what our thriller might be. 


I used the effect colour dodge on a background copy and changed the opacity to 68% to help the text and background blend well together but enough so the text was still easy to read.


I added the credit block (from what we have on our trailer) to the blank space at the bottom of my poster, as well as the production company logos. 


Finally, I used the lighting effects (under filter) to make the outline of the poster seem like it was fading into the centre of the page. Overall it gives my product much more effective and looking more professional. It also makes the name and model (in the lettering) stand out more and become the main focus.

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