After posting all three of my media products online via the social media site tumblr, I received many positive responses but this post was by far the most positive and detailed:
My target audience member responded that she would definitely go and see Identity from seeing all three advertisements, as well as correctly guessing the genre of Identity. When asked if she could give a brief description about the plot she responded exactly what we wanted to portray in our trailer - two suspects that both have links to the murder of their friend (accusations and evidence), a detective trying to solve the stressful case and possibly a third person who we don't know the Identity off but might play a significant part in the film as they are shown burning vital police documents. Overall, when asked which media text she thought was the most effective form of advertising she answered the trailer. She really enjoyed the music pace and the dramatic plot, further explaining how it gets the audience questioning and guessing what is going on throughout the trailer.
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